Location Based Marketing Market to Witness Robust Expansion Throughout the Forecast Period 2019 – 2024 | Placecast, AdNear, Groupon, Google, PlaceIQ, Groundtruth, Telenity, Scanbuy, AdMoove, Shopkick, Foursquare
Global Location Based Marketing Market Growth Status and Outlook 2019-2024
This report presents a comprehensive overview, market shares and growth opportunities of Location Based Marketing market by product type, application, key companies and key regions.
Location-based marketing (LMS) is a direct marketing strategy that uses a mobile device’s location to alert the device’s owner about an offering from a near-by business. Typically, location-based alerts are delivered to smartphones through SMS text messages. An alert may include information about a local business’ deal of the day or include a purchasing incentive, such as a discount coupon code.
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Companies Profiled in this report includes: Placecast, AdNear, Groupon, Google, PlaceIQ, Groundtruth, Telenity, Scanbuy, AdMoove, Shopkick, Foursquare
This study considers the Location Based Marketing value generated from the sales of the following segments:
Segmentation by product type: breakdown data from 2014 to 2019 in Section 2.3; and forecast to 2024 in section 10.7.
Banner Display/Pop ups
Video
Search Result
E-mail and Message
Social Media Content
Voice Calling
Segmentation by application: breakdown data from 2014 to 2019, in Section 2.4; and forecast to 2024 in section 10.8.
Retail
Hospitality
Healthcare
BFSI
Education
Technology and Media
Transportation and Logistics
Automotive
Others
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Research objectives
To study and analyze the global Location Based Marketing market size by key regions/countries, product type and application, history data from 2014 to 2018, and forecast to 2024.
To understand the structure of Location Based Marketing market by identifying its various subsegments.
Focuses on the key global Location Based Marketing players, to define, describe and analyze the value, market share, market competition landscape, SWOT analysis and development plans in next few years.
To analyze the Location Based Marketing with respect to individual growth trends, future prospects, and their contribution to the total market.
To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).
To project the size of Location Based Marketing submarkets, with respect to key regions (along with their respective key countries).
To analyze competitive developments such as expansions, agreements, new product launches and acquisitions in the market.
To strategically profile the key players and comprehensively analyze their growth strategies.
Table of Content:
Global Location Based Marketing Market Growth (Status and Outlook) 2019-2024
1 Scope of the Report
2 Executive Summary
4 Location Based Marketing by Regions
5 Americas
6 APAC
7 Europe
8 Middle East & Africa
9 Market Drivers, Challenges and Trends
10 Global Location Based Marketing Market Forecast
11 Key Players Analysis
11.1 Placecast
11.1.1 Company Details
11.1.2 Location Based Marketing Product Offered
11.1.3 Placecast Location Based Marketing Revenue, Gross Margin and Market Share (2017-2019)
11.1.4 Main Business Overview
11.1.5 Placecast News
11.2 AdNear
11.2.1 Company Details
11.2.2 Location Based Marketing Product Offered
11.2.3 AdNear Location Based Marketing Revenue, Gross Margin and Market Share (2017-2019)
11.2.4 Main Business Overview
11.2.5 AdNear News
11.3 Groupon
11.3.1 Company Details
11.3.2 Location Based Marketing Product Offered
11.3.3 Groupon Location Based Marketing Revenue, Gross Margin and Market Share (2017-2019)
11.3.4 Main Business Overview
11.3.5 Groupon News
11.4 Google
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