Global Automotive Electronic Devices Market: Overview
High-tech electronic systems are a permanent fixture in cars nowadays and carry out a range of functions from regulating fuel to detecting problems. Anything between 30 to 80 separate electronic controllers – most of which are for safety – are fitted in cars these days. Such electronic components, which include adaptive cruise control and lane assist systems, constitute about 30% of the vehicles cost and in the years ahead that figure is slated to increase further. Other functions served by automotive electronic devices are advanced driving assistance, infotainment, and enhancing comfort.
A report by Transparency Market Research, segments the global automotive electronic devices market based on products and technologies and studies each segment carefully to present a granular overview of the market. Depending upon the product type, for example, it divides the market into entertainment systems, control devices, GPS systems, and video devices. Among them, entertainment systems such as DVD player, satellite radio, audio devices, and dashboard players are most popular. The report predicts the global automotive electronic devices market to attain a value of US$18.5 bn by 2018.
Global Automotive Electronic Devices Market: Trends and Opportunities
The most obvious growth drivers in the global automotive electronic devices market are the burgeoning automobile sector and technological advancements that have resulted in a host of automated electronic devices for a seamless driving experience. Other factors stimulating the market are the increasing urbanization and the rising disposable income worldwide that has pushed up the demand for premium cars rigged with fancy electronic gadgets.
Stringent regulations by concerned authorities and regulatory boards to install automotive electronic devices to enhance safety is also encouraging quick uptake of the product. Some of the important and common devices for safety are padded knee bolster, passenger sensing system, airbags, electrochromatic auto dimming mirrors, and backup sensing system. Further, automated car control systems accord the driver control over multiple devices while driving without diverting his focus thus ensuring safety.
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Going forward, rising thrust on research and development to innovate more sophisticated products and increasing traffic congestion due to the growing number of automobiles owned per family worldwide would further fuel demand for electronic devices. A recent noticeable trend in the global automotive electronic devices market is integration different systems that can help to widen the scope for new technology, system, and designs, besides bringing about cost optimization.
Global Automotive Electronic Devices Market: Regional Outlook
Geographically, the global market for automotive electronic devices can be segmented into Asia Pacific, North America, Europe, and the Rest of the World. Currently, North America accounts for maximum market share but is slated to slow down its growth pace in the upcoming years. Europe too is expected to exhibit a slower growth pace in the near future due to the euro debt crisis dealing somewhat of a blow to the growing sales of automobiles.
Asia Pacific and Latin America are predicted to majorly contribute to the global automotive device market on the back of substantial sales in the automobile sector. The densely populated emerging economies in the two regions are predicted to fillip demand due to a fast expanding urban population with a means to splurge of premium products. Regulatory policies too are expected to drive growth in the market. The government of China, for example, has encouraged C-NCAP’s safety appraisal encouraging buyers to see a five-star rating as a benchmark to a vehicle’s quality.
Companies Mentioned in Report
Some of the key players operating in the global automotive electronic devices market are Antex, Philips, Sanyo, Delphi Automotive Systems, Yamaha, Denon, and Sony.
Global Automotive Electronic Devices Market is segmented as:
Global Automotive Electronic Devices Market, by Geography
- North America
- Asia Pacific
- Europe
- Rest of the World
This report gives you access to decisive data such as:
- Market growth drivers
- Factors limiting market growth
- Current market trends
- Market structure
- Market projections for the coming years
Key highlights of this report
- Overview of key market forces propelling and restraining market growth
- Up-to-date analyses of market trends and technological improvements
- Pin-point analyses of market competition dynamics to offer you a competitive edge
- An analysis of strategies of major competitors
- An array of graphics and SWOT analysis of major industry segments
- Detailed analyses of industry trends
- A well-defined technological growth map with an impact-analysis
Offers a clear understanding of the competitive landscape and key product segments
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers’ or customers’ journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
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Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Europe
- Latin America
- The Middle East and Africa
The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
2. Insights and Tools
The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
3. Actionable Results
The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
4. Strategic Frameworks
The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
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The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?