Fresh foods generally consist of natural antioxidants. Natural antioxidants help in the removal toxic and harmful substances from the human body. As they are stable and are chemically free radicals, they do not give out electrons. Antioxidants are known for converting harmful toxins into products that are harmless and are given away from the body in the form of waste products. They also help in preventing the body from oxidation which damages the cells by releasing free radicals.
Natural antioxidants rich food also helps in the prevention of cancer and acts as anti-aging mediums. They further reduce the threat of heart diseases by substantially absorbing the bad cholesterol present inside the body. Natural antioxidants are widely found in a variety of natural sources such as spices, herbs, meat, fruits, and plants.
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The research report is a comprehensive review of the growth path in terms of current, historical, and future prospects of the global natural antioxidants market. It offers an evaluation of the aspects that are anticipated to influence the market, negatively or positively. The chief trends have also been highlighted in the research study. The study further studies the trends through Porter’s five forces analysis. The publication provides references of mergers and acquisitions, the research and development projects, and details on licensing and collaborations. The report delves into the strategies related to marketing, shares, and product portfolio of the key participants in the global natural antioxidants market.
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Global Natural Antioxidants Market: Key Trends
The rising adoption of proactive individual healthcare practices is bolstering the growth of the global natural antioxidants market. For instance, a sizeable number of customers in the U.S. are gaining awareness regarding their diet and are ensuring the intake of adequate supplementation in order to evade problems related to the health. The rising awareness has further resulted in an increase in the sales of nutraceutical products with antioxidants. The development of new polyphenol-based products has contributed extensively to the growth of the market. In 2014, DSM announced the launch of elaVida, a polyphenol which was made from hydroxytyrosol, a high-performance antioxidant that enables better health of the heart by shielding blood lipids from oxidative stress.
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The chief factors propelling the growth of the market are rising education on the benefits that antioxidants provide and the mounting requirement for natural ingredients among the health conscious consumer base. The market is expected to be adversely affected by the growing cost of natural antioxidants, which in future is likely to be addressed by the growing initiatives taken by governments for the research and development of better antioxidants. However, the vendors of natural antioxidants are anticipated to lower the prices of natural antioxidants with the rise in the livestock population, which is expected to trigger the sales of natural antioxidants.
Global Natural Antioxidants Market: Regional Outlook
The market for natural antioxidants can be broadly segmented into North America, Asia Pacific, Europe, and the Rest of the World. Asia Pacific is likely to be a lucrative market for companies owing to the rising awareness among consumers regarding the benefits of naturally sourced products along with the growing consumption of fortified beverages and food products.
Companies Mentioned in the Report
The leading participants in the market are DSM, AB Vista, HR. Hansen, Novozymes A/s, Adisseo France S.a.s, BASF SE, Danisco A/s.